SMerge
is an online publication and creative agency
that connects you to the innovative kyoto culture.
We are dedicated in delivering content focused on style and culture.
that connects you to the innovative kyoto culture.
We are dedicated in delivering content focused on style and culture.


PHILOSOPHY
OUR APPROACH
OUR APPROACH
Living in a city deeply rooted in spirituality, tradition, and culture,
we believe true beauty emerges when all things are connected in harmony.
This concept is also highly valued in the world of sado (tea ceremony),
an art that has greatly influenced Japan’ s approach to beauty and design.
Using this same mindful approach towards our fashion and art projects,
we carefully consider the background that inspired them
and explore how our subjects connect with their environment.
As both an online publication and a creative agency,
we are dedicated to bringing out the true essence and beauty of each project we take on.
we believe true beauty emerges when all things are connected in harmony.
This concept is also highly valued in the world of sado (tea ceremony),
an art that has greatly influenced Japan’ s approach to beauty and design.
Using this same mindful approach towards our fashion and art projects,
we carefully consider the background that inspired them
and explore how our subjects connect with their environment.
As both an online publication and a creative agency,
we are dedicated to bringing out the true essence and beauty of each project we take on.


WHAT WE DO
We curate and create stories
We connect global brands to the creative community of Kyoto
We develop collaboration products with artisans and creatives
We connect global brands to the creative community of Kyoto
We develop collaboration products with artisans and creatives
Stories
SMerge curates and shares stories focused on style and the creative culture of Kyoto.
Style is not just about what we wear; it speaks to the wider culture, design, lifestyle, society,
and philosophy of who created it.
We share stories which give our audience a deeper understanding of the creative
and ever-evolving culture of Kyoto.
Consultation/Content Production
SMerge offers creative services to brands who are looking for connections in the Kyoto arts community.
Coming from a media background with extensive experience in production,
our network of creatives includes talented artisans, photographers, videographers, designers, and stylists.
Our services include: Consultation, Content Creation, Production Direction and Styling,
Brand Collaborations, Article Partnerships, and more.
Collaboration Pieces
SMerge works with local creatives and artists to produce collaborative pieces.
Directed and produced by SMerge, these limited pieces are a fusion of traditional and
modern creativity found only in Kyoto.
We provide timeless pieces that can be used practically and artistically
for many years to come.
SMerge curates and shares stories focused on style and the creative culture of Kyoto.
Style is not just about what we wear; it speaks to the wider culture, design, lifestyle, society,
and philosophy of who created it.
We share stories which give our audience a deeper understanding of the creative
and ever-evolving culture of Kyoto.
Consultation/Content Production
SMerge offers creative services to brands who are looking for connections in the Kyoto arts community.
Coming from a media background with extensive experience in production,
our network of creatives includes talented artisans, photographers, videographers, designers, and stylists.
Our services include: Consultation, Content Creation, Production Direction and Styling,
Brand Collaborations, Article Partnerships, and more.
Collaboration Pieces
SMerge works with local creatives and artists to produce collaborative pieces.
Directed and produced by SMerge, these limited pieces are a fusion of traditional and
modern creativity found only in Kyoto.
We provide timeless pieces that can be used practically and artistically
for many years to come.


ABOUT US
SARA AIKO is a creative director and founder of Curated Kyoto,
an agency that curates Kyoto for in-person experiences and media.
She has worked with Vogue Hong Kong, Park Hyatt Kyoto,Adidas, CHANEL, and more.
She is excited to share a deeper culture of Kyoto, focused on 'style' and the creative community of Kyoto.
MASAKAZU KURODA has worked in fashion for more than twenty years.
Ten years ago, he established stactile.co.,ltd, a fashion retail shop focusing on introducing japanese all of mode,luxury,street & more.
Kuroda is releasing his active wear line AG(R)GS in the end of 2022 which also focues on the Kyoto philosophy.
an agency that curates Kyoto for in-person experiences and media.
She has worked with Vogue Hong Kong, Park Hyatt Kyoto,Adidas, CHANEL, and more.
She is excited to share a deeper culture of Kyoto, focused on 'style' and the creative community of Kyoto.
MASAKAZU KURODA has worked in fashion for more than twenty years.
Ten years ago, he established stactile.co.,ltd, a fashion retail shop focusing on introducing japanese all of mode,luxury,street & more.
Kuroda is releasing his active wear line AG(R)GS in the end of 2022 which also focues on the Kyoto philosophy.


SMerge
is an online publication and creative agency
that connects you to the innovative kyoto culture.
We are dedicated in delivering content focused on style and culture.
that connects you to the innovative kyoto culture.
We are dedicated in delivering content focused on style and culture.


PHILOSOPHY
OUR APPROACH
OUR APPROACH
Living in a city deeply rooted in spirituality, tradition, and culture,
we believe true beauty emerges when all things are connected in harmony.
This concept is also highly valued in the world of sado (tea ceremony),
an art that has greatly influenced Japan’ s approach to beauty and design.
Using this same mindful approach towards our fashion and art projects,
we carefully consider the background that inspired them
and explore how our subjects connect with their environment.
As both an online publication and a creative agency,
we are dedicated to bringing out the true essence and beauty of each project we take on.
we believe true beauty emerges when all things are connected in harmony.
This concept is also highly valued in the world of sado (tea ceremony),
an art that has greatly influenced Japan’ s approach to beauty and design.
Using this same mindful approach towards our fashion and art projects,
we carefully consider the background that inspired them
and explore how our subjects connect with their environment.
As both an online publication and a creative agency,
we are dedicated to bringing out the true essence and beauty of each project we take on.


WHAT WE DO
We curate and create stories
We connect global brands to the creative community of Kyoto
We develop collaboration products with artisans and creatives
We connect global brands to the creative community of Kyoto
We develop collaboration products with artisans and creatives
Stories
SMerge curates and shares stories focused on style and the creative culture of Kyoto.
Style is not just about what we wear; it speaks to the wider culture, design, lifestyle, society,
and philosophy of who created it.
We share stories which give our audience a deeper understanding of the creative
and ever-evolving culture of Kyoto.
Consultation/Content Production
SMerge offers creative services to brands who are looking for connections in the Kyoto arts community.
Coming from a media background with extensive experience in production,
our network of creatives includes talented artisans, photographers, videographers, designers, and stylists.
Our services include: Consultation, Content Creation, Production Direction and Styling,
Brand Collaborations, Article Partnerships, and more.
Collaboration Pieces
SMerge works with local creatives and artists to produce collaborative pieces.
Directed and produced by SMerge, these limited pieces are a fusion of traditional and
modern creativity found only in Kyoto.
We provide timeless pieces that can be used practically and artistically
for many years to come.
SMerge curates and shares stories focused on style and the creative culture of Kyoto.
Style is not just about what we wear; it speaks to the wider culture, design, lifestyle, society,
and philosophy of who created it.
We share stories which give our audience a deeper understanding of the creative
and ever-evolving culture of Kyoto.
Consultation/Content Production
SMerge offers creative services to brands who are looking for connections in the Kyoto arts community.
Coming from a media background with extensive experience in production,
our network of creatives includes talented artisans, photographers, videographers, designers, and stylists.
Our services include: Consultation, Content Creation, Production Direction and Styling,
Brand Collaborations, Article Partnerships, and more.
Collaboration Pieces
SMerge works with local creatives and artists to produce collaborative pieces.
Directed and produced by SMerge, these limited pieces are a fusion of traditional and
modern creativity found only in Kyoto.
We provide timeless pieces that can be used practically and artistically
for many years to come.


ABOUT US
SARA AIKO is a creative director and founder of Curated Kyoto,
an agency that curates Kyoto for in-person experiences and media.
She has worked with Vogue Hong Kong, Park Hyatt Kyoto,Adidas, CHANEL, and more.
She is excited to share a deeper culture of Kyoto, focused on 'style' and the creative community of Kyoto.
MASAKAZU KURODA has worked in fashion for more than twenty years.
Ten years ago, he established stactile.co.,ltd, a fashion retail shop focusing on introducing japanese all of mode,luxury,street & more.
Kuroda is releasing his active wear line AG(R)GS in the end of 2022 which also focues on the Kyoto philosophy.
an agency that curates Kyoto for in-person experiences and media.
She has worked with Vogue Hong Kong, Park Hyatt Kyoto,Adidas, CHANEL, and more.
She is excited to share a deeper culture of Kyoto, focused on 'style' and the creative community of Kyoto.
MASAKAZU KURODA has worked in fashion for more than twenty years.
Ten years ago, he established stactile.co.,ltd, a fashion retail shop focusing on introducing japanese all of mode,luxury,street & more.
Kuroda is releasing his active wear line AG(R)GS in the end of 2022 which also focues on the Kyoto philosophy.

